Terms & Conditions
1. Scope
These Terms govern all contracts between seomarketingtactics (Lärchenstraße 18, 39120 Magdeburg-Hopfengarten, Germany) and business customers ("you") for the SEO and AI-search services purchased through seomarketingtactics.com. Services are offered exclusively to business customers (B2B) within the meaning of § 14 BGB; consumer-protection rules for distance contracts do not apply.
2. Services and scope
Each service is described, priced and scoped on its own service page and pricing block at the time of order, including its tier (Essential/Advanced), deliverables, turnaround, billing cadence, and minimum term, if any. That description is the agreed scope. Any change to scope is agreed in writing (including email) before it's billed.
3. Contract formation
Adding a service to your cart and completing checkout constitutes your offer to purchase. We accept that offer by email confirmation and by beginning work per the stated kick-off timeline; the order confirmation page and its emailed order recap document the accepted scope.
4. Prices and payment
All prices shown are net of the statutory German VAT (currently 19%), displayed separately at checkout, and apply to business customers only. Payment is due by invoice/SEPA transfer within 14 days of the invoice date, or, where offered and selected, via a hosted payment link at the time of order. Late payment may incur statutory default interest under § 288 BGB.
5. Retainer minimum term and cancellation
Monthly retainer services carry a minimum term of 3 months from the order date. After the minimum term, the retainer is cancellable monthly with at least 14 days' written notice (email is sufficient) before the next billing date. One-off services (the SEO Audit & Strategy Sprint and the one-off add-ons) carry no minimum term. Full cancellation and refund terms are in the Refund & Cancellation Policy.
6. Client cooperation
Services often require timely access (e.g. Google Search Console, GA4, CMS or hosting access) and timely feedback/approvals from you. Delays on your side may delay delivery timelines correspondingly without constituting a breach on our part.
7. No guaranteed outcomes
seomarketingtactics does not control third-party search engines, AI answer engines, or their ranking/citation algorithms. We do not promise or guarantee a specific ranking position, traffic volume, or AI-citation outcome. Our obligation is to perform the scoped work to a professional standard and report on it honestly, not to deliver a guaranteed result.
8. Liability
seomarketingtactics is liable without limitation for damage arising from injury to life, body or health, for intent and gross negligence, and under the German Product Liability Act. For ordinary negligence, liability is limited to foreseeable damage typical for this type of contract and, in aggregate per contract year, to the fees paid by you under the affected service in the preceding 12 months. Liability for indirect or consequential damage, including lost profit, is excluded to the extent permitted by law.
9. Intellectual property
Deliverables created specifically for you (reports, content, briefs) may be used by you for your own business purposes once paid for in full. seomarketingtactics retains the right to use anonymised, non-identifying learnings from the engagement to improve its own methodology; no client-identifying information is published without separate, explicit permission (see the Privacy Policy and our zero-fabrication proof policy).
10. Governing law and jurisdiction
These Terms are governed by German law, excluding the UN Convention on Contracts for the International Sale of Goods (CISG). Where the customer is a merchant (Kaufmann) within the meaning of the German Commercial Code, the exclusive place of jurisdiction is Magdeburg, Germany.
11. Severability
If any provision of these Terms is or becomes invalid, the remaining provisions remain in effect; an invalid provision is replaced by a valid one that most closely reflects its intended commercial purpose.